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I spend way too much time on this too.

Unless I can think of a pun or rhyme that clearly works semantically, then I almost never bother with "cute" names like that and just go either with unrelated nouns, or a boring description ("[thing]-finder") as a name.

On a side note, what is with all these startups naming their companies "noun-ly"? I find it kind of disjarring, nonsensical, and even annoying. At least the "twttr" type names I can sort of understand.



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