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By virtue of what I do, I interact with quite a few of our SDRs who do outbound calls all day long AND I am frequently on the receiving end of someone else's calls. It is a hard job. Attention is a very scarce commodity and the shotgunning of the LLM swill that has completely taken over the outbound has made it even scarcer.

A fun thing happened recently. At sales kick off I was having lunch in the mountain skiing and a few young SDRs joined me with their burritos. We were chatting and I got an inbound call from some random numberI picked up and sure enough it was an SDR from some random SaaS that's been trying and failing to reach me. I told that SDR, hey, you got me and 3 of your fellow SDRs here, take your best shot, you will be rated by people who do your job. Ha, he did pretty good! Our SDRs gave him a bunch of sh*t about not using the right call dialer management. It was a "closed lost" opportunity for them.



That's like the "is that your pitch?" scene from Boiler Room.




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