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You NEED a free forever plan, especially if you're in alpha. Do something like MailChimp where you get a low number of monthly 'credits', and when websites gain traffic if they're getting value from your product they will upgrade. The other thing this does is gets you a lot of 'leads' -- people who are clearly interested in your product and already have it on their site. You can send a monthly newsletter reminding them of all the great features that come with the paid plan and stay in the back of their mind. (You can always kill the free plan if it's costing you a ton of money)


If you set a precedent that your product is free, no one who's signed up will ever pay for it.

Charge right away.


This is true, except when it's false. Stormpulse was free for years and is now collecting subscription revenues from customers that used to be free users. And they are not the slightest bit angry about paying.


OP here, I actually have another post with my opinions on freemium versus free trials: http://www.layeredthoughts.com/startups/the-psychological-di...


I would argue against a 'free forever' plan. Free customers end up costing you more time and energy and are far more fickle than paying ones.

If you've created something good that serves a valuable purpose, it's worth charging for it.


Yep, that's planned but it's not ready for the general public yet (otherwise I would be less reticent about advertising it). Right now it needs some users who will help guide development, lean-style.




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