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Curious why Firefox doesn’t just start incorporating uBlock into the browser? Make it a standard feature that comes pre-installed… but maybe not automatically enabled? Thoughts?


Mozilla has been trying to become an ad company for a while now. A built-in ad blocker would mess that up for them.


Have they? I haven't seen this. They have a lot of tracking protection built in, but no ad blocker. I'm not doubting you, I just haven't seen any action or posts on their part about this.


They developed Privacy Preserving Attribution with Facebook to collect data from browsers. It's enabled by default in fresh Firefox installs. They also acquired an advertisement subsidiary, Anonym, earlier this year. So when Mozilla makes a statement about advertisements, it's worth a little extra scrutiny.


You get sponsored content in the new tab page by default.


So many people in this comment thread commenting stuff like this, that it should be included, it's the only reason to use Firefox, etc. Meanwhile I use Firefox every day at work without uBlock Origin or any other ad blockers, and it's perfectly fine. Why do you think they should it?




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