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this is brilliant (and great name). The true value of a salesorce/hubspot killer CRM is integrations. Most people use hubspot or salesforce just as a database and use a bunch of other tools.

If you want to do one thing - focus on integrations first and UI second. Let your integration architecture inform your UI/metadata driven architecture.

the good thing is - this is an easy step into monetization. Anyone would pay the same cost as hubspot for an opensource alternative...but with the same integrations. Managing the data pipelines is the hard part.



Yes that's exactly what we've seen! A lot of companies we've talked with don't have a datawarehouse / reverse-ETL, so they use the CRM for that instead,and the integrations are core the CRM value prop. That's what makes it hard for small CRMs with a nice UI to compete with large players. From that perspective, I think being open source will help us a lot build this network of integrations faster

Great feedback that we should prioritize it as early as possible, thanks!


so its not just about data warehousey stuff.

Take Apollo.io for example. Its used for lead gen. Most people will instantly drop any CRM that doesnt integrate with Apollo.io and move leads (e.g. https://knowledge.apollo.io/hc/en-us/articles/4416619021837-...)

Same with scheduling - if the CRM doesnt integrate with Chilipiper or Calendly, its most likely an insta drop.

Zapier can be used, but why bother ?




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