I think it's UI builder that has predefined set of components that user can customise - globally (by customising 'theme' - font family, primary colors etc) or per component (padding, margins, overwriting theme settings). From these components user creates pages/templates. User can create there own components if they want so that's good.
Bu OP doesn't show those predefined components even as images, ever more there's no information how many components there are. And predefined components are important feature of most web builders as they can save a lot of time. Also well designed components (good color scheme, typography, spacing) helps develovers without design skills.
I think it's UI builder that has predefined set of components that user can customise - globally (by customising 'theme' - font family, primary colors etc) or per component (padding, margins, overwriting theme settings). From these components user creates pages/templates. User can create there own components if they want so that's good.
Bu OP doesn't show those predefined components even as images, ever more there's no information how many components there are. And predefined components are important feature of most web builders as they can save a lot of time. Also well designed components (good color scheme, typography, spacing) helps develovers without design skills.