As I see it, the $1000+ I paid for my phone more than covers the cost of Apple’s R&D, and a few years of software updates. Apple’s balance sheet bears this out too.

> You knew the contract conditions and still signed it

I didn’t sign a contract. I bought something with my money. I don’t have an ongoing business relationship with apple. But apple still thinks they’re in the right to control what I do on my own hardware.

And wow do they make a lot of money inserting themselves into my financial transactions. All in the name of privacy I hear. Suuuureee.

Apple is cleverly using the iPhone as a moat to stop banks and other companies from competing with them on software for their devices. They know nobody else has the expertise and deep enough pockets to compete on hardware - and they’re using that to milk as much money through software as they can get away with. It’s just the same as what Microsoft did bundling IE with windows - except way worse because apple doesn’t even let you install anything else.

It’s a terrible deal for consumers and the EU is right to slap them down for it.