The question is how many people that would have bought the media would just wait out the copyright. Once you're into these short lengths of time, it's a lot.
When you're talking about timelines as short as weeks, you're going to get a ton of people waiting. They might still go to a theater, even, but one with much cheaper tickets.
How many at 3 years specifically? I'm not sure, but it's a risk to be considered.
Sure, under the current system.
The question is how many people that would have bought the media would just wait out the copyright. Once you're into these short lengths of time, it's a lot.