Facebook is now playing damage control as sentiment of people have shifted or they must have probably noticed some drop in activity, KPI or usage due to their recent stance. There is probably more going on behind the curtains, huge organization generally don't wake up one day and decide to change course.
> “We do not make policy changes tied to revenue pressure,” Carolyn Everson, vice president of Global Business Group at Facebook, said in an email to advertisers last weekend that was reviewed by The Wall Street Journal.
