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AdWords has a rich API that allows reports to downloaded in CSV format https://developers.google.com/adwords/api/docs/appendix/repo...

Disclosure: I work on the team that builds the client libraries for this API.



Any idea if this API can pull a keywords searched and price paid for the report if the customer is using 'smart campaigns'? I will dive in if it can..

The other day I spent some hours trying to find reports to show where this friend spent his adwords money and just about every report in his dashboard was blank. He has been running this campaign for about 2 months now - so there should be some data.. I only found one report that showed any data, the rest blank - so then I went to help, then chatted with adwords support - explained the problem, what I was looking for.. told to wait some days for a response cuz covid.. okay. Got an email forwarded to me saying that you can't get that data with 'smart campaigns'... "I would like to inform you that, you can view your search phrases performance (impressions, clicks and status) in the campaigns dashboard, however, cost option is not available for smart campaigns."

So... this is disturbing - and then there is this "You may use the search terms report to see how your ads performed (clicks, impressions, CTR, cost, etc) when triggered by actual searches within the Search Network. "

Yet I have clicked virtually every link in the dashboard and I find nothing of the sort.

I feel like I can put about 2 more hours into this - and then my advice will be to just to cancel adwords it's too opaque.

So should I spend 2 hours learning this API thing, or trying to re-learn adwords to switch off smart campaigns, or a secret how to use reports with campaigns doc or what, I don't know how to get the info needed.




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