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This is actually pretty useful to a small but loyal group: runners. I know folks who run marathons and such, they are fanatical about the right fit and buy 3+ pairs when they find a good fit, because of rapid shoe model obsolescence/changes.

Perhaps with this small but profitable niche they can expand their technology into the mainstream for the likes of you and me.

I'm definitely going to suggest this site to my runner-friends and see what they think.



The founders are runners. Breck did the Boston Marathon in 2:29:36 this year... 73rd place overall.

Oh, and your running friends can already use this over at Running Warehouse, for example: http://www.runningwarehouse.com/descpageMRS-ASKNS3M.html




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