not sure why that matters even if it's true their marketing costs are high. if i... | Hacker News

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		tempsy on Jan 10, 2020 \| parent \| context \| favorite \| on: Casper Sleep S-1 not sure why that matters even if it's true their marketing costs are high. if it ends up costing significantly more then what value are you providing me as a customer for selling something that is 2x more than what I can get anywhere?

austhrow743 on Jan 11, 2020 [–]

The marketing provides value by convincing you that you found a quality product in an opaque industry.

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