People often perceive a mattress as "very important," as sleep is important, and are willing to spend a bit extra if they think the quality will be there and they'll sleep better.
In reality I believe most of these "mattress in a box" companies are selling the same 2-3 mattress manufactured in the same factory.
Personally, I buy mattress in the $300-$500 range. When I was in college I just slept on a brick of foam because that was what I could afford.
It is important. Given how much time you spend sleeping and people complain about spending $1000. But they don’t complain about a $30000 car they spend less than half the time in.
The same or very similar mattresses are rebranded and resold as vastly different price points. Mattress sales is mostly marketing. When I was researching mattresses years ago the takeaway was basically price and satisfaction/quality of sleep are not correlated very much.
People often perceive a mattress as "very important," as sleep is important, and are willing to spend a bit extra if they think the quality will be there and they'll sleep better.
In reality I believe most of these "mattress in a box" companies are selling the same 2-3 mattress manufactured in the same factory.
Personally, I buy mattress in the $300-$500 range. When I was in college I just slept on a brick of foam because that was what I could afford.