The scope of the thread that I was referring to was "small ecommerce companies".
Small companies, depending on your vision of small, are usually pushing this complexity to the carrier via a shipping cost premium or outsourcing fulfillment altogether. I agree that in a B2B scenario, you need to meet whatever standard the contract lays out.
Small companies, depending on your vision of small, are usually pushing this complexity to the carrier via a shipping cost premium or outsourcing fulfillment altogether. I agree that in a B2B scenario, you need to meet whatever standard the contract lays out.