Every single time you read "search is broken" you should parse it as "search has been exhaustively optimised and tuned to maximize revenue for the company providing it".
Search is never broken. It's just not doing what you think it should be doing.
> the greatest, smartest, brightest minds have all come together to... build us another ad engine
Oh man, maybe it's just the drink talking, but I actually cried laughing reading this. Haha oh my god thank you. This. A hundred times Rick and morty this.
You'd hear this all the time back when. "Oh you could build Twitter in a weekend". Yes. Also, very no. This mentality is now on agent steroids. But the lesson is the same.
Both definitely contribute. But at the same time the people who stay wizards (and the people you realize are wizards but didn't previously) only appear to be more magical than ever.
Some magic tricks are unimpressive when you know how they are done. But that's not true for all of them. Some of them only become more and more impressive, only truly being able to be appreciated by other masters. The best magic tricks don't just impress an audience, they impress an audience of magicians.
I think as I gain more experience, what previously looked like magic now always turns out to look a whole lot more like hard work, and frustration with the existing solutions.
This is the "Wait Calculation" and it's fiendish because there exists only some small, finite window in which it is indeed better to start before the tech is "better" in order to "win" (i.e. get "there" first, wherever "there" is in your scenario).
This is the part people who have never experienced it most overlook. The profound, lived-in shame that comes with being poor, and the damage that does over time.
Every single time you read "search is broken" you should parse it as "search has been exhaustively optimised and tuned to maximize revenue for the company providing it".
Search is never broken. It's just not doing what you think it should be doing.
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